Case Garuda Indonesia Essay

In spite of the rapid increase in both passengers the traffic and return during the oil boom of the 1970s, thus devising it the largest airline in the Confederate cerebral hemisphere, Garuda, as it was known then, had been plagued by a bad reputation as closely as heavy losses course of instruction after year. Having been a member of Mr. Lumentas management team of Garuda since November 17, 1984, Mr. Soeparno had the opportunity to move himself with the management in its efforts to develop and enforce late strategies to turn around the airline, which affix a net loss of U.S.$7 million in 1984 (exhibit 9), into profit talent.He was therefore very pleased to see the bon ton making a profit for the starting time time in more than a decade, to the tune of a modest rupiah three hundred million (exhibit1). This result confirmed Mr. Soeparnos confidence in the effectiveness of the policies adopted by Mr. Lumenta upon the latters date as chairman Director of Garuda in 1984. As the newly prescribed President of Garuda, Mr. Soeparno is caught in the middle of a quandary of whether to continue Mr. Lumentas successful policies or to formulate a new put in of policies which would enhance the communitys ability to deal with the challenges it may face during his boundary and beyond.I. CENTRAL PROBLEMThe failinges of their system were the manually produced passenger tickets and failure of reservation system.II. AREAS OF COSIDERATIONa. personnel Good management Their melodic phrase was expanding higher(prenominal) Economic growth Biggest airlines in the Southern Hemisphereb. Weakness System weakness Not customer orientedmagazine CONTEXTJanuary 6, 1988SUMMARYOn January 6, 1988, Mr. Mohammad Soerparno (50) was appointed by thec. Opportunities Better condition of foundations economy The progress in credit line climate in Indonesiad. Threats dubious economic situation Increasing oppositionANALYSISMr. Lumenta is a very energetic and a responsible moving in man. He is a role model of the business industry, he find ways to make up the problems of the company, maintaining the stability the airlines is his one objective. Maintaining the stability of a company is not that easy, they encounter ups and down. But in the aspect of the Garuda Indonesia they ar the most prestige airlines in the country, they are the top among their competitors.III. CONCLUSION AND recommendationI have therefore fold that the best solution to the problem is In every business, negative and positive feedback of customer is always there. It is one of the reasons why companys relays on their feedback, to know what the other ways are their going to accomplish just to pay off their customer wants. Satisfying customers is one of the important, because your business cannot stand alone without them. Through them your business will evolve. As a recommendation, in order for that your customer will be sincere in your company you should verbalise nice treatment to h im, always place you customer and new offers or new environment is one of the reason why customer is always constant to your company.